What is MOVE Week?

MOVE Week is an annual event and an integral part of the NowWeMOVE campaign. MOVE Week takes place in the last week of May each year. The objective of MOVE Week is to promote the benefits of being active and participating regularly in sport and physical activity. A wide range of promoters of physical activity (who we call MOVE Agents) coordinate events, including existing and new physical activities, for MOVE Week. MOVE Week and the NowWeMOVE campaign are being coordinated centrally by the International Sport and Culture Association (ISCA).

How does it work?

MOVE Week is an open platform for anyone with an interest in being active or getting people active. During MOVE Week, hundreds of events will take place simultaneously across Europe in a week-long festival of sport and physical activity. They can include open door or "try-it" events at local clubs, walking events, fun runs, bike tours, street sport events, school sports events, company activities, activities organised for hard-to-reach groups - the possibilities are only limited to our imaginations! The size of the event can also vary - from small events organised by local groups, to bigger community events, to large-scale city events. MOVE Week is about having fun and finding your MOVE. As long as the event gets people active then it is eligible to be part of MOVE Week.

How do these events come to take place at the same time in so many different places on one continent?

It takes a collaborative effort from MOVE Week's two leading organisations (ISCA and ECF), their partner and supporting organisations, one central MOVE Week Coordinator, several National Coordinators, and hundreds of MOVE Agents. ISCA, ECF, their partners and coordinators provide the platform, tools and instructions to inspire people to organise the events. The organisers, MOVE Agents, are the ones who plan, promote and stage the events.

What is a MOVE Agent?

MOVE Agents are the stars of MOVE Week. They make MOVE Week happen. A MOVE Agent can be a grassroots sport organisation, club, school, university, voluntary group, company, municipality/city or individual who organises a sport and physical activity event for MOVE Week. It is the MOVE Agent's job to choose their event type and location, register it on the portal at moveweek.eu, gather the team they need to implement it, promote it in their communities and oversee it when it unfolds on the day(s). A MOVE Agent is a voluntary position, but ISCA and the National Coordinators in each country can give them advice on how to seek funding and support for their events. Toolkits, posters, flyers, banners and other promotional materials are also available to help MOVE Agents plan, gather support for, promote and stage their events.

Register as a MOVE Agent.

If I don't want to be a MOVE Agent this year, is there another way I can get involved?

MOVE Week events are just waiting for people like you to join in! Check out which events are running in your area and join in on the day. You can also volunteer to help your local MOVE Agent set up their events in your local community. The best place to start is at moveweek.eu where you can see which events have been registered in your city or close by.

You can also like our Facebook page for regular updates.

What is a National Coordinator?

National Coordinators are MOVE Week coordinators who focus on one or more specific countries in Europe. They are there to help the MOVE Agents in their country with practical information about MOVE Week and how to implement MOVE Week activities in consideration of their unique cultural and geographical contexts. Many of them are people well-known to ISCA and ECF, for instance due to their engagement with an ISCA or ECF member.

Find out who your National Coordinator is.

Who is ISCA?

The International Sport and Culture Association (ISCA) is a global platform open to organisations working within the field of sport for all and physical activity Its 240 members span across five continents and this network is ever expanding. ISCA works closely with its member organisations, international NGOs, and the public and private sectors to embark on projects and campaigns that encourage broader participation in grassroots sport and physical activity. All of ISCA's initiatives aim at keeping grassroots sport high on the political agenda and influence policy making, as well as stimulating an exchange of knowledge and best practices. ISCA's secretariat is based in Copenhagen.

Who is ECF?

The European Cyclist Federation's (ECF) primary role is to promote cycling as a sustainable and healthy means of transportation and recreation. Its work is primarily based in Europe, but the challenges faced to change active transportation are global. To achieve its key aim of promoting and increasing everyday cycling, ECF seeks to influence attitudes, policies and budget allocations at the European level. ECF has over 75 members worldwide and, like ISCA, works with international NGOs and private and public stakeholders to raise awareness, provide expert advice and bring members together for one common political voice.

What is NowWeMOVE?

NowWeMOVE is a World-wide campaign to promote sport and physical activity. The cross-sector vision of the campaign is to get "100 million more Europeans active in sport and physical activity by 2020." The overall objectives of the campaign are to raise awareness of the benefits of sport and physical activity among European citizens; promote opportunities to be active in sport and physical activity; and enable sustainable and innovative capacity building for MOVE Agents through open-source solutions and advocacy. MOVE Week is the flagship event of the NowWeMOVE campaign.

Where can I get in touch?

Follow the Contact link on our website at moveweek.eu/contact for a list of National Coordinators and other members of the MOVE Week team who can help answer your questions.

If you have any ideas, questions or comments, we look forward to hearing from you! Contact us via email.